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Blend
A stack of fudgy brownies glazed with chocolate, beside a 1 kg bag of Blend wheat-based protein flour
wheat-based

Blend Protein Flour

4.7214 reviews
high in proteinhigh in fibre1:1 substitutewheat-based

A wheat-based protein flour milled to bake exactly like the flour you already know — just with three times the protein and five times the fibre.

How many pouches?
1
Bakes 1 : 1Swap it straight for plain or bread flour — gram for gram, no recipe changes.
Free shipping over $40
100% bake-it guarantee
Flexible subscription

A wheat-based protein flour that bakes 1:1 in place of ordinary flour, with three times the protein and five times the fibre.

Everyone has flour. It goes into bread, pasta, pancakes and sauces — the quiet backbone of the meal. Blend raises the protein and fibre of that backbone while protecting the gluten-forming structure that makes wheat behave like wheat. The dough still develops strength as you knead, still proofs on a familiar timeline, and still browns through the same Maillard reactions that give a crust its colour and flavour.

  • Bakes 1:1. Swap it straight for the flour in any recipe — no changes, no new steps.
  • 3× the protein, 5× the fibre of ordinary white flour.
  • Whole, not processed. Real wheat with the fibre kept in — not a powder engineered to be stirred into water.
  • Milled in small batches in Québec, closer to how a good bakery works than a commodity plant.

One thing worth knowing: extra fibre is thirsty. Blend hydrates a touch faster than white flour, so a very stiff dough can feel tight at first. Hold back a little of the liquid and add it back only if the dough needs it.

A flour first, and a nutrition product second — because the easiest habit to keep is the one you already have.

reviews
4.7

Based on 214 verified reviews

Verified

My sourdough, upgraded

Same loaf I always bake, no difference in texture — but the nutrition label is unrecognisable. It just works.

Marie-Claude L. · June 2026
Verified

Finally, protein I don’t have to think about

Pancakes on Sunday now carry 20 g of protein and my kids have no idea. That’s the whole point.

Devon R. · May 2026
Verified

Great in pasta

Fresh tagliatelle came out beautifully. Slightly nuttier flavour, which I liked. Docking one star for the price.

Sam T. · May 2026
good to know

Questions, answered

Yes. Swap it cup-for-cup, gram-for-gram for plain or bread flour with no other changes to your recipe.
20 g of protein and 11 g of fibre per 100 g — roughly 3× the protein and 5× the fibre of standard white flour.
No — Blend is wheat-based, so it contains gluten. That is exactly what lets it behave like ordinary flour.
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Across Canada and the continental US. Free shipping over $40; most orders arrive in 2–3 working days.
Blend Protein Flour
Subscription · save 10%
$49.50